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Santa Rosa

Santa Rosa Electricity Rates

Moving? | Switching? | Compare Official Rates for competing energy companies in Santa Rosa, Texas. Not all plans are equal. This free consumer service helps you cut through hidden fees & confusing ads to quickly discover the best energy plan for your home or business. No-deposit energy plans & same day power available.

Graham Griffin
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Enri Zhulati
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Ryan Hatch
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Written by , Edited by , Reviewed by

Article

At your usage level

What Santa Rosa plans cost right now

Live pricing for the AEP Central delivery territory · August 2026

15.2¢
Average across live Santa Rosa plans
7.0¢
Where plans we price start today
Paying more than 15.2¢? It isn’t your fault.
Check your bill in 2 minutes →

Computed across 123 live plans at 1,000 kWh, AEP Central delivery included — every one from a PUCT-licensed provider we work with. Same wires either way; only the contract changes.

Advertised rates are built to win the ad, not your bill — they only hold at one exact usage. Every number on this page already bakes in fees, credits, and delivery, so the trick doesn’t work here.

Your 3-step plan

Know your ZIP? Skip the list.

1. Enter your ZIP. 2. We price every Santa Rosa plan we offer at your real usage. 3. Order online in about 10 minutes — power on the date you pick. No account, no spam.

Power off, or worried about a deposit? Same-day, no-deposit options →

Top plans

Top Santa Rosa plans by monthly usage

Fees and bill credits bend each plan’s price curve — that’s how a bargain ad turns into an ugly bill. Pick the tab closest to your monthly usage and the trick stops working. Delivery included.

Order now = online checkout in about 10 minutes. Pick your start date — same-day at most addresses — and your account number arrives by email.

Today’s standout

Best-value 12-month plan

Saver Plus 12

Frontier Utilities

7.0¢

at 1,000 kWh

$70

est. monthly total

Order now →

The lowest effective 12-month rate we price in the Santa Rosa area today. Your usage may crown a different winner — price it at your numbers.

Your delivery utility

Who delivers electricity in Santa Rosa

AEP Central owns and maintains the poles, wires, and meters in Santa Rosa. Whichever plan you pick, AEP Central still delivers the power and restores outages — switching providers never changes your wires. Every price on this page already includes AEP Central delivery charges. If a rate elsewhere looks lower, check whether delivery is in it yet.

Quick answers

Santa Rosa electricity questions, answered

As of August 2026, plans we offer in the AEP Central territory average 15.2¢ per kWh at 1,000 kWh of monthly use, and today’s lowest effective rate is 7.0¢. Advertised rates move with your usage, so price plans at your own numbers.

AEP Central is Santa Rosa’s transmission and delivery utility. It owns the wires and meters and restores outages. You choose your retail electricity provider; AEP Central delivers no matter who you pick.

Yes — most Santa Rosa addresses have smart meters, so orders placed by 5 p.m. on a business day can start the same day. Pick your start date at checkout, up to 90 days ahead.

Compare effective rates at YOUR usage, not advertised rates — fees and bill credits bend each plan differently. Check the contract length and cancellation fee, then confirm delivery charges are included. The tables on this page do all three, and checkout takes about ten minutes.

Yes. Texas law gives you a 14-day window before your contract end date to switch with NO early-termination fee. Find your end date on your bill, then shop it today — the expensive move is drifting onto a holdover rate.

It changes with your usage. The lowest effective rate we price in Santa Rosa today is 7.0¢ per kWh at 1,000 kWh — but a plan that wins at 1,000 kWh can lose at 2,000. Enter your ZIP and usage to see which company is cheapest for your home.

We currently price 123 plans in Santa Rosa, every one from a PUCT-licensed provider we work with, priced with delivery included.

Who sells here

Electricity companies serving Santa Rosa

17 providers sell into the AEP Central territory today, between them offering 123 residential plans. Cheapest first, priced at 1,000 kWh with fees and delivery included.

17
companies selling here
7.0¢
cheapest today, all in
123
plans between them

Every provider here is licensed by the Public Utility Commission of Texas. A licence says they can sell to you; it says nothing about whether the plan is any good. Compare the total at your own usage, not the headline rate.

By ZIP code

Electricity rates by ZIP code in Santa Rosa

Santa Rosa spans 2 ZIP codes. Rates are set by delivery territory rather than ZIP, so these will usually match — check yours if your street sits on a boundary.

Why Texans trust us

We’d rather you stay than switch wrong

We’ve read thousands of confusing Texas bills. We know the sting when the “great rate” turns out to be neither — and it’s not because you did anything wrong.

We tell 47% of shoppers to keep the plan they already have.

Online checkout takes about 10 minutes, start date up to 90 days out.

Ten minutes from now you can be done with it: plan locked at your real usage, start date set, account number in your inbox.

Read real reviews from real Texans →

Moving to Santa Rosa? Set up your utilities in one pass

Electricity is the only utility you choose — and the only one where the wrong pick costs you every month. The rest come fixed with your address. The whole list:

  1. 1

    Turn on electricity

    Most Santa Rosa addresses have smart meters — order by 5 p.m. on a business day and power can start the same day. Pick from today’s plans above, or price every plan we offer at your usage.

    Price plans for your new address →
  2. 2

    Start water & sewer

    Set by your address — one provider, no shopping needed.

    City of Santa Rosa Water Department Call 956-636-2304 Website →
    City of Santa Rosa Wastewater Department Call 956-636-2304 Website →
  3. 3

    Connect natural gas

    Set by your address — one provider, no shopping needed.

  4. 4

    Set up trash & recycling

    Set by your address — one provider, no shopping needed.

    City of Santa Rosa Solid Waste Services Call 956-636-2304 Website →
Go deeper The full Santa Rosa electricity guide Read the guide ↓

About Santa Rosa: population 2,873 · Cameron County · deregulated — you choose your provider.

Your Insider’s Guide to Finding the Best Electricity Rates and Energy Plans in Santa Rosa

If you’re a long-time resident, new to Santa Rosa, own a business, or need no-deposit electricity, this complete guide will help you determine your best electricity plan in Santa Rosa.

Santa Rosa Electricity Rates

ProviderPlanPriceTermCancellation FeeTypeDocs
F
Frontier UtilitiesSaver Plus 12 Credits7.0c per kWh12 Mo$150Fixed
A
APGESimpleSaver 10 Credits7.0c per kWh10 Mo$150Fixed
G
Gexa EnergyEco Saver Plus 12 Green Credits7.1c per kWh12 Mo$150Fixed
G
Gexa EnergySaver Plus 12 Credits7.1c per kWh12 Mo$150Fixed
A
APGESimpleSaver 12 Credits7.1c per kWh12 Mo$150Fixed
R
Rhythm EnergyRhythm Max Saver 12 Green Credits7.2c per kWh12 Mo$20/Mo remainingFixed
E
Energy TexasThe Lone Saver Plus 12 Green Credits7.2c per kWh12 Mo$20/Mo remainingFixed
R
Rhythm EnergyRhythm Max Saver 24 Green Credits7.3c per kWh24 Mo$20/Mo remainingFixed
Total: 123 plans Utility: AEP Texas Fetched: 9:28 PM

Price all 123 plans at your usage →

As a resident or business owner within Santa Rosa, you can choose the electricity provider that best meets your specific needs.

Compare Power is a free consumer service established in 2009 to assist residents of Santa Rosa in searching for their best energy plan.

These official rates are identical to those you’ll find calling the energy providers or visiting their websites.

Competing plans from many different electricity providers are presented in a simple layout that makes evaluating alternatives simple and fast.

This helps Texas energy customers avoid hidden charges and advertising gimmicks by comparing plans “apples-to-apples” without spending hours and hours calling different energy providers or clicking around on hundreds of different websites.

Electricity in Santa Rosa is deregulated. As a resident, you can choose a retail electricity provider (your electricity company), which gives you control and power over your energy bills.

Deregulation of energy in the state de-monopolized the electricity market for most of the state, the city of Santa Rosa included, which introduced competition.

As a result, many fantastic power providers compete for your business in Santa Rosa by offering low rates, making it a great time to shop, switch, and save costs on your energy bill.

As many as 100+ providers compete for your account in Santa Rosa, and hundreds of plans exist to sort through.

Average Electricity Rates in Santa Rosa

May 2026

The average residential electricity rate in Texas is 16.4¢, 11% less than the U.S. average.

EIA Rates

Residential · Texas · last 24 months

14.6¢15.2¢15.8¢16.4¢17.0¢06/2405/2505/26
Latest
16.4¢/kWh
Period avg
15.5¢/kWh
Min
14.6¢/kWh
Max
17.0¢/kWh
Source: U.S. Energy Information Administration (EIA Form 826) · snapshot 2026-07-23.

Got me the cheapest electric. Nice.

How to Find the Best Energy Plan in Santa Rosa

#1 rule: Usage is key!

Knowing the amount of energy you will consume monthly is the best way to shop for power in Santa Rosa. Why does this matter?

The “price per kWh” you see power providers advertising is for an exact monthly usage (typically 2000 kWh).

Every plan uses a different equation for how your monthly bill is calculated, and your monthly bill will vary depending on how much power you use in the month.

Unless you match the exact advertised usage each month, you will pay a “price per kWh” different than the one you saw advertised when you signed up.

Fortunately, there’s a better way to select your electricity plan.

Calculating your total monthly bill based on estimated monthly usage, then comparing options by the total monthly bill is the best way to shop for the best rate for your home.

Better still, if you have 12 months of usage history for your home, you can compare plans by total annual cost. This annualized method considers the changes in usage between the summer and winter and is the ideal way to find the perfect electricity plan for your home.

Compare Power does all the complicated math for you in an instant. What takes hours on a spreadsheet is now solved in a few seconds.

We put you in the driver’s seat, taking what would amount to hours of investigation, spreadsheets, and calculations across hundreds of plans, and navigate you step-by-step to the energy plan that’s best for your household’s consumption.

We clarify the fine print, disclosing the various charges, so you’ll know exactly where your money is going and what to anticipate on your bill.

We then help you sign up with your selected power provider without leaving our website.

The bottom line is you should determine your expected or historical usage before picking the right energy plan for your home.

If you don’t know your usage, estimate

Suppose you recently purchased a home or business or cannot obtain 12 months usage history. In that case, you can always estimate your average monthly energy usage.

While not as optimal as having all the previous 12 months of usage, estimating your average usage is better than blindly picking the first plan you see advertised by an electricity provider at a specific usage that isn’t what you’ll consume.

Use Compare Power to shop for the best energy plan for your specific usage.

Moving to Santa Rosa: Setting up Electricity

If this is your first time setting up electricity service in Santa Rosa, to get the best rate, you need to get the previous 12 months of energy usage for your new home.

Ask the previous homeowner to provide you with their past 12 months of usage.

This information is readily found in recent billing statements.

It may take some effort to acquire usage for the past 12 months, but the time (and savings) will be well worth it.

Once you have historical usage, Compare Power will do the math instantly to help you find the best plan for your home’s usage pattern.

Note: You can estimate your monthly usage if you can’t obtain a usage history. Utilize our “Help Me Choose” tool when you enter your zip code below, and we’ll help you evaluate your home’s usage.

By signing up for a plan through Compare Power, you will receive automated reminders when it’s time to renew your existing plan or possibly switch plans.

Switching Electricity Companies in Santa Rosa

Switching is good. Market conditions are constantly in flux, so shopping for a lower rate every year when your contract expires is essential.

Your existing energy company will typically raise your electricity rate once your term expires. If you do not act, you’ll be left on a month-to-month rate significantly more than the plan you signed up for.

Before renewing your contract, check the rates of competing electricity providers.

Switching can save you hundreds or thousands of dollars yearly on your electricity bill.

Switching is easy:

  • You don’t have to contact your current provider to cancel (no “break-up call”)
  • No one comes to your home
  • There is no disruption in your electricity supply
  • It takes just minutes

When you switch, your new energy provider will handle everything for you, including terminating service with your previous company.

There is no loss of power when you switch. Electricity in Santa Rosa is all delivered by the Oncor Transmission and Distribution Utility.

The wires and poles that deliver power to your home do not change when you switch electricity providers. Therefore the reliability of your service is not affected.

You can choose any date up to 14 days before your contract’s end date without an “early termination” fee. That’s Texas Law.

If you’re still under contract, check how many months remain on your contract. You can set a future start date with most companies up to 6o days in advance.

The amount saved each month by switching to a different electricity company may outweigh the one-time fee to get out of your contract early.

If you’re ready to switch and would like to know how to find the best plan remember that knowing your usage is the best way to find the cheapest rate.

Keep in mind that when you get ready to switch and you want to know the most efficient way to find the right plan at the best rate, it is essential that you first understand your usage. To accomplish that, you must collect the usage history for the past 12 months.

Santa Rosa Energy Companies

Provider Phone Rating
Good Charlie Energy 800-205-5230 4.9 (1,380)
Ambit Energy 877-282-6248 4.7 (563)
Frontier Utilities 877-437-7442 4.7 (16,419)
Gexa Energy 866-961-9399 4.7 (27,650)
Payless Power 855-854-8490 4.7 (22,601)
Pogo Energy 888-764-6669 4.7 (4,048)
Rhythm Energy 855-441-3030 4.7 (5,430)
TXU Energy 866-370-2440 4.7 (9,779)
Constellation 888-900-7052 4.6 (3,711)
Veteran Energy 800-578-7070 4.6 (1,322)
4Change Energy 855-784-2426 4.5
Amigo Energy 214-550-6496 4.5 (17)
BKV Energy 855-258-4797 4.5 (1,131)
Clearview Energy 800-746-4702 4.4 (1,068)
Just Energy 214-245-4065 4.4 (448)
Power Express 877-400-0232 4.4 (208)
Reliant 877-282-6248 4.4 (2,521)
Alliance Power 877-777-2017 4.3 (6)
APGE 877-544-4857 4.3 (2,732)
Chariot Energy 844-854-2257 4.2 (989)
Spark Energy 877-547-7275 4.2 (2,602)
Stream Energy 888-962-5888 4.2 (1,241)
TriEagle Energy 888-893-6737 4.2 (2,247)
Direct Energy 855-461-1926 4.0 (1,681)
Octopus Energy 833-628-6888 4.0 (126)
STAT Energy 855-207-7828 4.0 (100)
Varsity Energy 877-827-7389 4.0 (118)
Acacia Energy 877-997-2946 3.9 (1,800)
Green Mountain 877-245-7795 3.9 (3,294)
IronHorse 866-316-1549 3.9 (160)

Showing 30 active providers · residential. Sorted by Google rating.

Are you trying to find an excellent electricity company in Santa Rosa?

You can enroll for services with great electricity providers such as TXU Energy, Reliant, and Direct Energy.

Click on the company of your choice to view prices, learn more, or sign up.

No-Deposit Electricity Plans in Santa Rosa

Need to find an energy plan in Santa Rosa that doesn’t require a deposit?

If your first selection of plans mandates a deposit, Compare Power will automatically show you additional plans that require no money down.

Instead of calling around energy companies or browsing websites to determine if different electricity companies require a deposit, this will save you much time and effort.

We will immediately check the different plans for any deposit obligations so you can get your power on and return to your day.

Learn how to get no-deposit lights.

Deposit Waivers

You may be eligible to have the deposit waived if you meet one of the requirements from the Texas Public Utility Commission §25.478 - PUCT §25.478.

Santa Rosa Business Power Plans

If you run a company in Santa Rosa, you’re not alone.

Santa Rosa is home to many small and large businesses and is a thriving place to run a business.

You need to shop for prices from competing providers to manage your electricity costs.

Compare Power bridges the gap between your business and energy providers by inviting various energy companies to compete for your business in a sealed bid process.

You enroll your information once, and the providers will present their bids. You choose the cheapest rate. Simple, quick, and easy.

Click hereto get competing quotes for your business electricity.

Santa Rosa Utilities

Electricity

To learn more about smart meters or to download your electricity usage, visit (866) 223-8508.

To report an issue with your electricity service or power outages in Santa Rosa, visit the https://outagemap.aeptexas.com/ or call them at (866) 223-8508.

Gas

For gas service in Santa Rosa, call or visit Santa Rosa’s official city website to determine who your provider is.

Waster/Sewer/Garbage/Recycling

The City of Santa Rosa usually handles water, garbage, sewer, and recycling services in Santa Rosa.

Other Utility Service Areas in Texas

Not in the AEP Central Service area? Search low electricity rates by service area and local utility company.

Click on your Texas Distribution Utility (TDU) below to compare electricity rates in your service area.

  • CenterPoint
  • Oncor
  • Texas-New Mexico Power (TNMP)
  • AEP Texas North
  • AEP Texas Central
  • Sharyland Utilities

View Electricity Prices for Zip Codes in Santa Rosa

Find cheap electricity rates by zip code. Click on your zip code below to find competitive rates in your area.

Popular TX ZIP codes

Showing 40 of 1321 TX ZIP codes.

View Electricity Prices for Cities Near Santa Rosa

Are you searching for a lower electricity rate in a different city? If so, you can find the location below and then click to sign up for a more affordable electricity plan.

Don’t see your city on the list? Use the zip code finder to search for your new low rate in your city.

Santa Rosa Electricity Rates FAQs

Did You Know?

HISTORICAL

Santa Rosa was established in the 1920s as an agricultural community in the Rio Grande Valley, originally founded by Mexican-American families who received land grants from the state of Texas. The town was named after Saint Rose of Lima, reflecting the strong Catholic heritage of its founding families who built the first church as the centerpiece of their new community.

RECENT

In 2020, Santa Rosa completed a major infrastructure improvement project that brought high-speed fiber internet to all residents and businesses in the city. This $2.3 million investment made Santa Rosa one of the smallest cities in Texas to offer municipal broadband service, helping local students during remote learning and attracting new businesses to the area.

FAMOUS PEOPLE

Santa Rosa is the hometown of Eva Longoria's maternal grandparents, and the actress has frequently visited the small town throughout her childhood. The Desperate Housewives and Dora the Explorer producer has credited her summers in Santa Rosa with keeping her connected to her Mexican-American roots and inspiring her advocacy work for Latino communities.

DID YOU KNOW

Santa Rosa holds the unusual distinction of being one of the few Texas cities where the main street runs perfectly north-south and is named after a geological feature that no longer exists. Arroyo Boulevard was named after a natural creek bed that was filled in during the 1950s, but locals still refer to the 'old arroyo' when giving directions even though it disappeared over 70 years ago.

CULTURAL

Every December, Santa Rosa hosts Las Posadas, a nine-day Christmas celebration that draws visitors from across South Texas to witness one of the most authentic reenactments of the traditional Mexican holiday. The entire community participates by decorating their homes as 'inns' and the procession winds through every street in town, ending with a massive feast featuring recipes passed down from the original founding families.

City Departments & Utilities

City Hall

956-636-2304

Website

315 N Arroyo Blvd, Santa Rosa, TX 78593

Water

City of Santa Rosa Water Department

956-636-2304

Website

Natural Gas

Texas Gas Service

800-700-2443

Website

Garbage & Recycling

City of Santa Rosa Solid Waste Services

956-636-2304

Website

School District

Santa Rosa Independent School District

956-636-2361

Website

Public Library

956-636-2304

Website